Today, Illuminarium Experiences, a breakthrough global experiential entertainment company created by worldwide leaders in cinematic and interactive content, architectural and theatrical design, and venue operations, opens its first Illuminarium in Atlanta, Georgia, with its debut spectacle, WILD: A Safari Experience. The immersive 26,000 square-foot entertainment complex on the Atlanta BeltLine will showcase the beauty and splendor of Africa’s most exotic animals in their natural habitats. It will also offer a first-of-its-kind nightlife experience at The Bar at Illuminarium and all-day dining at The Illuminarium Café.

Through a convergence of cutting-edge technologies from the most impressive brands in the industry, Illuminarium’s immersive venues will transport millions of visitors to places that they previously could only dream of experiencing. By enabling audiences to see, hear, feel, smell and even personally affect an experience, Illuminarium places the guest “inside” the narrative using techniques from traditional motion picture production and virtual reality combined with interactive features that facilitate the experience of the real world. In essence, Illuminarium exemplifies a “VR, without the glasses” experience.

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