4 Atlanta-Based Retail Incubators You Need to Visit

There’s no denying the way we shop was throttled by the pandemic. But while online sales continue to grow, we’re not ready to give up shopping in person. “People love to touch and feel and experience things,” says Tori Frericks, founder of the Landing Lab, one of several new retail incubators in Atlanta.

Many of these incubators, like the just-opened New Black Wall Street Market in Stonecrest, make opportunities for Black- or brown-owned businesses.

And, while revenue is of course important, so are the communities built around these entrepreneurs. The pandemic taught customers not to take neighborhood vendors for granted.

Here are four markets to try. Stop by and maybe you’ll help launch a national brand.

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